Generally, all mass media organs in all established societies are expected to fulfill certain responsibilities and these obviously would include creating awareness and mobilizing public support towards governmental or public oriented programme. Radio, as a mass media organ is equally expected to fulfill these functions as well for any government to pass information to her citizenry, it must do that either through print or Broadcast media. Both the federal and state government has programmes that obviously require public support that would make it possible for them to realize their expectations. Programmes like, police Diary, Breaking the silence, Consumer speak, Health watch, HIV/ADIS enlightenment programmes among others require the support of members of the public for its success.
One is not left in doubt as to the importance of radio if these expectations of those in government are going to be realized. Ray power – 105.3 FM located at Agu-Abor in Enugu state has a number of programmes and jingles that are specifically aimed at creating awareness and then mobilizing public support towards these programmes of both the federal and state government.
In Nigeria today, there are so many radio stations both government and private stations that are responsible for awareness creation and mobilizing public support for national development. Awareness according to oxford advanced learner’s Dictionary means knowing that something exists and is important being interested in something. It is this awareness and public support that this project will center on in our subsequent chapters.
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