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PROMOTION STRATEGIES FOR THE MARKETING OF EDUCATIONAL SERVICES IN ENUGU

(A CASE STUDY OF (ESUT) ENUGU STATE UNIVERSITY OF SCIENCE AND TECHNOLOGY).

 

The project topic: Promotion Strategies for the Marketing of  Educational Services  includes: table of content, abstract, introduction , literature reviews, research methodology , data presentation and analysis ,summary of findings , conclusion and recommendation, reference, bibliography, questionnaire. place order for promotion strategies for the marketing of Educational services if you find it worthy

 

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     ABSTRACT

 

        This work was on the Promotional Strategies for the marketing of educational Services in Enugu. (A case study of (ESUT) Enugu State University of Science and Technology

 

OBJECTIVES OF THE STUDY

The primary aim of the study is to evaluate the promotional

activities in the marketing of educational service in ENugu metropolis with particular interest on ESUT.

1. To determine the extent to which consumers were of educational in Enugu metropolis
2. To evaluate the promotional activities in tertiary institution in Enugu metropolis in order to determine the viability
3. To determine the impact of promotional strategies on consumers interest for educational services
4. To fined out it promotional activities of educational institution lead to increase desire for their service.
5. To determine the extent to which promotional activities educational services ahs achieved the institutions promotional objectives.
6. To determine the impact of promotional activities of consumer (students) on the patronage of institution
7. To examine the major set back on promotional activities of educational institution
8. To make appropriate recommendations based on the findings of the study