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COMMUNICATION AS A TOOL FOR EFFECTIVE MANAGEMENT IN THE BANKING INDUSTRY (A CASE STUDY OF UNION BANK OF NIGERIA PLC)

 

ABSTRACT

This work is aimed at critically examining communication as a tool for effective management in the Banking Industry.  Union Bank of Nigeria Plc Eastern Area Office was used as a case study.

Literature related to the subject were reviewed.  Primary and secondary data were collected through the use of questionnaire, interview and from texts, journals and the company’s records.

From the data collected and analysed, it was found among others that:

1.Face to face communication is not common between the top management and the subordinates.

2.For communication to be effective in an organization that the following factors must be observed or maintained.

a.Management must maintain good employee management relationship

b.A common language should be used for betters understanding of communication intents.

c.Subordinates views should be sought before making decision.

We therefore recommend that to be facilate instruction, the employee responsible for execution should be involved in the formulation of the problem to be solved.  Management should therefore, encourage upward communication to obtain information and contribution from subordinates.  Management should try to maintain good relationship with the workers in order to have effective communication in an organization.

 

CHAPTER ONE

1.0     BACKGROUND OF THE STUDY

 

Despite the vital role communication plays in the day-to-day running of an organization there are still numerous cases of ineffective communication in many organization.

The causes of communication problems in the organization could be attributed to the following factors of variables.

When the management of an organisation are friendly and have a good working report, communication tends to be effective but as soon as members of the organisation gossips, or when there is feelings of incompetence and insecurity, there is bound to be ineffective communication.

Moreover ineffective communication in an organisation could as well be a deliberate action of the receiver of the sender.  Inability of the sender to properly encode and transmit the message situation about where the subordinate failed to carry out a directive because he thought the superior was not serious.

Ineffective communication could be due to overloading of information.  Too much communication bogs down the entire system.  Judicious selection of information helps to avoid dogging the entire system with irrelevant memoranda floating around the management from the habit of not reading their mails, and therefore refers to those mails as Junki.